Or… as my clients might ask “What the hell is geo-location?”
My clients often ask this question, “What’s so great about Foursquare [or other geo-location service]?” It usually is followed up with “Why do I need to be on <insert geo-location service>?” and “What do I do with it?”
It depends on what your target market/audience is doing with their smartphones. They’re using Foursquare, YP.com, Yelp, and Gowalla to check-in (telling their friends where they are) and looking for tips and advice about where they’re at. Recently, I was on the Big Island of Hawaii and checked in on both Foursquare and Yelp. I looked for Check-in Specials on Foursquare and tips on what to eat on Yelp.
Not only do these geo-locations services have the power of sharing user reviews and tips, some of these services have a program of daily or weekly deals from local, regional and national businesses!
If you’re a business, entrepreneur, consumer, blogger, normal person, or all of the above, our next SMCLA panel is going to be quite helpful. Bring your questions with you. If you’re hesitant about partnering with a geo-location service, we’ll be here to help answer those technical questions. If you’re interested in DIY geo-location specials but your executive team is leery about going solo, bring them with you!
RSVP here on Eventbrite: http://geosmcla.eventbrite.com/
When: Tues, July 26 from 6:30pm – 10:00pm
Event Cost: Free
Parking: Valet parking $8 with validation
Don’t forget to sign up as an official member of Social Media Club – either as a student ($25/year) or regular member ($100/year). Your fees help us build out our local chapter SMCLA and bring great panels and terrific locations to you.