AJ Feuerman is a public relations executive with experience representing clients across the entertainment, lifestyle, and technology industries. She specializes in planning and executing innovative campaigns that include both traditional and digital mechanics as well as blogger and influencer outreach initiatives. In 2018 she founded her own public relations and social media consultancy and most recently, was the Director of Public Relations and Social Media for independent film distributor, Gravitas Ventures.
Prior to joining Gravitas, AJ was a PR Account Director for Agency 451, a national agency focused on integrated communications campaigns that unite public relations, content marketing, and digital marketing tactics. Before joining 451, she was the Manager of Digital PR and Social Communities for AEG Live. In this role, she oversaw the implementation of social media strategy; online advocacy, community outreach, promotions, among other duties for local shows, regional events and national concert tours for artists such as Bon Jovi, The Who, The Rolling Stones, Kanye West, Katy Perry, George Strait, Kenny Chesney and Bruno Mars.
Previously, AJ was an online publicist for Think Jam, Inc., a digital PR agency with offices in London, New York and Los Angeles. In addition to developing and executing publicity and social media campaigns for 20th Century Fox Home Entertainment, she served as the director for blogger outreach programs.
AJ also served as the PR Manager for Millennium Entertainment (later called Alchemy) where she coordinated the PR campaign for Oren Moverman’s critically acclaimed film Rampart, starring Woody Harrelson, Ben Foster, Anne Heche, Ice Cube, Cynthia Nixon, Sigourney Weaver, Robin Wright and Steve Buscemi. Other theatrical projects included Puncture, starring Chris Evans, and Joel Schumacher’s thriller Trespass, starring Nicolas Cage and Nicole Kidman.
Before coming to Millennium, AJ coordinated both corporate and consumer publicity for Crown Media Family Networks, owner and operator of Hallmark Channel and Hallmark Movie Channel.
In addition, AJ served for seven years on the Social Media Club Los Angeles Board of Directors (two as President) and volunteers as a mentor with USC and UCLA students. She began blogging in 2002 and is a member of the Academy of Television Arts & Sciences, Film Independent, as well as several blogger networks.
Fun fact about AJ:
I’m rather obsessed with Brunch. And puppies.
Why are you involved in SMCLA: Someone told me there were happy hours.