Erik Roithmayr is an experienced social media professional with an MS in digital and social media from USC Annenberg. He has experience with social media marketing (organic and paid), building mobile apps, managing digital/social media channels, analytics and community engagement. Erik’s true passion is cross platform storytelling (aka transmedia).
Why are you involved in SMCLA: I became involved because I love educating and learning about social media, and I love live events!
Fun Fact: Erik has very expressive eyebrows and can raise one or both like Star Trek’s Commander Spock or World Wrestling Entertainment’s The Rock.