These social media and online community pros make it all look easy under the spotlight, but there’s a gigabyte-worth of behind-the-curtain work that goes into wrangling Social Media Club Los Angeles panels each month.

SMCLA’s Programing team put a huge amount of passion and energy into presenting top-notch panels this year. Event Programming was a group effort, involving work from Program Lead Steven Swimmer and Board Program Committee members Nicole DeRuiter, Ross Prout, and AJ Feuerman, with lots of additional programming work from Ariel Rainey, A.J. Bellarosa and Debra Dilger, as well as other board members and volunteers. Their efforts ensured SMCLA audiences heard about online best practices, strategies, tips, home runs, and even a few horror stories, from the pros on the front lines of the industry.

SMCLA is tremendously grateful to our speakers for making 2013 a year to remember. We hope you’ll follow these experts on social media and find out what they’re up to next:

February's fabulous panelists (l - r): Jennifer Kelton, Julie Spira, Scott Lewallen and moderator Debra Eckerling.

February’s fabulous panelists (l – r): Jennifer Kelton, Julie Spira, Scott Lewallen and moderator Debra Eckerling.

“Social Media & Dating Online: It’s Big Business” Panel

Jennifer Kelton, founder, Bad Online Dates community and “Bad Online Dates TV” @badonlinedates
Julie Spira, best-selling author, The Perils of Cyber-Dating; online dating guru at CyberDatingExpert.com @juliespira
Scott Lewallen, co-founder, Grindr and Blendr @scottlewallen
Panel Moderator: Debra Eckerling, founder, Write On Online and Guided Goals @WriteOnOnline @GuidedGoals

“Social Media for Business-to-Business” Panel

Erick Brownstein, EVP for marketing, YTM @ErickB
Rachel Luxemburg, principal strategist, Adobe @rlux
Stephen Gundee, enterprise relationship manager, LinkedIn @StephenGundee
Lauren Buchman, marketing consultant @LaurenJBuchman
Panel Moderator: Eric Scwartzman, co-author, Social Marketing to the Business Consumer @ericschwartzman

SMCLA's Social Good panel (l - r): Liz Kelly, Mark Horvath, Chris Brereton, Alexis Henry and Nathan Havey.

Social Good panel: Liz Kelly, Mark Horvath, Chris Brereton, Alexis Henry and Nathan Havey.

“Using Social Media for Social Good” Panel

Alexis Henry, Surfrider Foundation @Surfrider
Mark Horvath, founder, Invisible People @invisiblepeople
Liz H. Kelly, founder, The Goody Awards @GoodyAwards
Nathan Havey, Thrive Consulting Group @nhavey
Panel Moderator: Chris Brereton, founder, @pwrdby

“Publishing 2.0: How Social Media Is Transforming Publishing” Panel

Nolan Bushnell, author, serial entrepreneur, founder Brainrush, Atari, Chuck E. Cheese, Etak, ByVideo, Axlon, uWink @NolanBushnell
Tim Sanders, CEO, Net Minds Publishing @sanderssays
Mark Jeffrey, co-founder & chief product officer, Glossi @markjeffrey
Babette Pepaj, founder, Bakespace and Cookbook Café @bakespace
Panel Moderator: Marsha Collier, author @MarshaCollier

Missed this panel? Check it out on video: www.youtube.com/embed/oVXW6TyaAug

Legal experts (l-r): Matt Neco, Daniel Stuart, Lisa Borodkin, Alan Friel and Michael Overing.

Legal experts (l-r): Matt Neco, Daniel Stuart, Lisa Borodkin, Alan Friel and Michael Overing.

“Cover Your Back: Legal Protection for Social Media & Bloggers” Panel

Lisa Borodkin, entertainment attorney and blogger @lisaborodkin
Matt Neco, general counsel, DocStoc @Matt_Neco
Alan Friel, chairperson, Edwards Wilman’s Media and Technology Practice @advmediatechlaw
Daniel Stuart, music industry attorney @MusicLawyerDan
Panel Moderator: Michael S. Overing, online media law expert, attorney and adjunct professor, Annenberg School of Communication, USC

“Everything You Need to Know about Location-based Social Media” Panel

Patrice Anderson, The Coffee Bean & Tea Leaf @TheCoffeeBean
Rob Reed, founder, Moment Feed @MomentFeed
Myles Sutherland, ESRI @MylesSutherland
Stephan Merkens, WCG @StephanMerkens
Panel Moderator: Patricia Handschigel, Get Condiment @GetCondiment

SMCLA Social Fan Panel

SMCLA’s rock star panel (l – r) Lindsay Gabler, Kirsten Stubbs, Rynda Laurel, Liz Teschler, Karen Civil, and Lyndsey Parker.

“The Social Fan: How Rockstars Build & Engage Online Communities” Panel

Karen Civil, Beats by Dre @KarenCivil
Kirsten Stubbs, social media manager, Roc Nation @kirstenstubbs
Lindsay Gabler, social media senior marketing manager, THE GRAMMYS @lndsygblr
Liz Teschler, director of social media, Alloy Digital @eliztesch
Rynda Laurel, 1969 Media @rynda
Panel Moderator: Lyndsey Parker, managing editor, Yahoo! Music @LyndseyParker

“Niche Communities: Make It Big By Going Small” Panel

Ebonique Wool, marketing director, 1st Class Fashion @1stcf
Tim Mather, co-founder/designer, Untappd @timm3h
Stephanie Frasco, vice president of social media, Convert with Content @stephaniefrasco
Claire Gendel, public relations manager, Get Glue @Clairetastic
Panel Moderator: Babette Pepaj, founder Bakespace @bakespace

Yolanda Kline, Angelique Toschi, Charles Miller, Nicole DeRuiter, and Samantha Hosenkamp.

Preeminent customer care starts here (l-r): Yolanda Kline, Angelique Toschi, Charles Miller, Nicole DeRuiter, and Samantha Hosenkamp.

“Social Customer Service: Creating Customer Experience Online” Panel

Angelique Toschi, customer engagement specialist, Shakey’s USA @AngeliqueToschi
Yolanda Kline, director, customer care, Boingo Wireless @boingo
Charles Miller, director, digital care and social media support strategy, DIRECTV, Inc. @chasmiller
Nicole DeRuiter, former social media manager, Fresh & Easy @DWriteN
Panel Moderator: Samantha Hosenkamp, social media director, Ragan Communications/PR Daily @SamHosenkamp

“MEET THE FOODIES Holiday Party” Panel

Becky Slade Yoshitani, chief marketing officer, Hurry Curry of Tokyo @hurrycurrytokyo
Caroline Pardilla, blogger, “Caroline on Crack” and Los Angeles Magazine @Carolineoncrack
Apryl Delancey, director of Marketing & Social Media, Blaze PR @blazeprteam
Kajsa Alger, executive chef/co-owner, Mudhen Tavern @ChefKajsa
Panel Moderator: Elina Shatkin, senior editor, Los Angeles Magazine @elinashatkin

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